E-wallet to facilitate mgamming

Sources: Egaming
Compiled by: online poker portal


probability Games Corporation has launched an e-wallet product, which will allow consumers to pay instantly for mobile gaming product.

'Cashish' allows users to deposit money anonymously via select e-pay terminals in newsagents, convenience stores and petrol stations across the UK. The product, developed in conjuction with e-pay, will use the strap line 'User your mobile to pay in cash'.

Customers will be able to hold a maximum of 90 pounds in their e-wallet at any one time and the account is directly linked to their mobile phone. Charles Cohen, chief executive of PGC, said: "Cash payment is the natural step for mobile content and mgamming in the UK".

He added that it would provide an anonymous, safe and instant way to pay cash for content and services on a mobile. Market analyst Mintel has estimated gambling account for 7% of the mobile content market.